Without a centralized tracking system, your customer will be forced to recount the details of their problem again, which is a waste of both your customer and the company's time. With sales force automation software, on the other hand, your support staff can easily log in and browse through the notes or latest updates attached to this customer's account.

They'll be able to pinpoint the customer's problem and help them resolve it quickly and effectively; this translates to a win for both parties.

It's also important for maintaining customers because businesses save tons of money by building a strong foundation of repeat customers. It costs a lot more to generate leads than it does to maintain current customers.

Automated follow-ups that come with sales force automation software make this process so easy for agents. All they have to do is set certain parameters like scheduling a previously-made email to be sent out two days after the initial contact.

Last but not least, sales force automation software is a godsend for team leaders or business owners who look at analytics or reports on a regular basis. With sales force automation software, generating these analytics can be done with a click of a button.

You'll spend less time putting the numbers together, and more time identifying the challenges and opportunities that your team is facing.

sales automation basically eliminates all the tedious, manual tasks from your sales team's day-to-day, allowing them to concentrate on nurturing and selling to their leads. With sales force automation software your reps will never have to personally schedule another appointment or update another lead's information again.

Instead, they can spend their time on revenue-generating activities that contribute to the company's bottom line.

Makes you independent With Sales Force automation software there is no need to have retailers and distributors to promote your business. It alone is more than sufficient.

It easily handles all your lead generation and marketing related tasks, eliminating the need for any auxiliary help. It further reduces the operation cost.

By creating a single system of record with sales force automation software companies can better manage all of their sales-related data. This allows them to make better-informed decisions around all of their sales processes.

It also ensures that anyone on a sales team can see past interactions between people at their company and their customers or potential customers. Sales force automation software integrates with many different categories of software, including software for sales, marketing, finances, and more.

In-depth analysis and dynamics of the global sales force automation software market are provided to understand the market scenario. Quantitative analysis of the current trends and future estimations from 2017 to 2023 is provided to assist strategists and stakeholders to capitalize on the prevailing market opportunities.

Comprehensive analysis of the trends, subsegments, and key revenue pockets of sales force automation software market is provided.

Increase in smartphone penetration and rise in adoption of 4G & 5G mobile technology enable easier configuration, usage, and upgradation of data related to the sales force automation applications based on different apps such as windows, android, and iOS, which are expected to drive the sales force automation software market growth in the future.

The global sales force automation software market is segmented on the basis of application, deployment type, industry vertical, and geography. The applications covered in the study include lead management, sales forecasting, order & invoices management, opportunity management, and others.

By deployment type, the market is bifurcated into cloud and on-premise.

Middle East & Africa are expected to gain traction due to increase in investment in IT infrastructures. However, lack of awareness towards the software and dearth of skilled professionals required for installations related to the software are expected to restrain the sales force automation software market growth during the forecast period.